https://ejurnal.univbatam.ac.id/index.php/Manajemen/issue/feedZona Manajemen: Program Studi Magister Sains Manajemen Universitas Batam2026-08-04T15:02:29+08:00Sri Yanti, SE, MMzonamanajemen@univbatam.ac.idOpen Journal Systems<p align=""justify">Zona Manajemen adalah jurnal peer-review yang dikelola oleh Program Studi Magister Sains Manajemen Universitas Batam. Zona Manajemen bertujuan untuk mempublikasikan artikel di bidang Manajemen Umum, Manajemen Pemasaran dan akunting, Manajemen Sumber Daya Manusia dan Tata Kelola, Manajemen Strategik, Manajemen Keuangan, Manajemen Operasional, Manajemen Tata kelola perusahaan, Etika dan Profesionalisme, Manajemen perusahaan, Manajemen Pendidikan dan Manajemen Sistem Informasi.</p><p align="justify">Zona Manajemen Konsisten dengan tujuannya, Zona Manajemen memberikan wawasan di bidang Manajemen untuk akademisi, praktisi, peneliti, regulator, mahasiswa, dan pihak lain yang tertarik dalam pengembangan ilmu manajemen. Zona Manajemen menerima naskah penelitian kuantitatif atau kualitatif, yang ditulis dalam Bahasa Indonesia atau Bahasa Inggris. Zona Manajerial menerima manuskrip dari penulis Indonesia dan juga penulis dari berbagai belahan dunia.</p><p align="justify">Zona Manajemen ini terbit perdana dalam media cetak pada bulan Desember Tahun 2010 dengan terbit dua edisi (Desember dan Juni). Sejak April 2014 dari Vol 4 terbitan No 1, Zona Manajemen menerbitkan tiga edisi per tahun yaitu April, Agustus dan Desember.</p>https://ejurnal.univbatam.ac.id/index.php/Manajemen/article/view/2232ANALISIS PENGARUH KEBIJAKAN EKONOMI MAKRO TERHADAP KINERJA KEUANGAN PERUSAHAAN DI INDONESIA2026-04-24T15:06:20+08:00Dewa Bratadewabrata280@gmail.comSarminisarmini@univbatam.ac.idImam Setiawansetiawan.bks099@gmail.comBambang Satriawanbankstr74@gmail.comEly Kurniawatielykurniawati@univbatam.ac.id<p>This study aims to analyze the effect of macroeconomic policy on the financial performance of companies in Indonesia. The macroeconomic variables examined include inflation, interest rates, exchange rates, and gross domestic product (GDP), while financial performance is measured using Return on Assets (ROA) and Return on Equity (ROE). This research employs a quantitative approach utilizing secondary data from 2014–2024 obtained from the Central Bureau of Statistics (BPS) and the Indonesia Stock Exchange (IDX). The findings reveal that interest rates and inflation have a significant negative effect on both ROA and ROE, while GDP and exchange rates show a positive relationship. The results provide useful insights for policymakers, investors, and business actors to adapt financial strategies to macroeconomic policy changes.</p>2026-08-04T00:00:00+08:00Copyright (c) 2026 Dewa Brata, Sarmini, Imam Setiawan, Bambang Satriawan, Ely Kurniawatihttps://ejurnal.univbatam.ac.id/index.php/Manajemen/article/view/2239DAMPAK KOMUNIKASI DIGITAL TERHADAP DUNIA PENDIDIKAN (Studi Empiris pada Institusi Pendidikan di Indonesia Pasca-Pandemi COVID-19)2026-05-06T11:24:55+08:00Sania Davina Putrisnniapttr@gmail.comSarminisarmini@univbatam.ac.idSri Yantisri.yanti@univbatam.ac.idNgalimanNgaliman@univbatam.ac.idMardianaDarulzion@gmail.com<p>This study aims to analyze the impact of digital communication on education in Indonesia, particularly in the post-COVID-19 pandemic context, which has accelerated digital transformation. Digital communication has become a key element in the learning process, academic interactions, and information management between teachers, students, and institutions. This study used a descriptive quantitative approach, distributing questionnaires to 320 respondents (teachers and students) from various educational institutions in Indonesia. Data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results showed that digital communication had a positive and significant effect on learning effectiveness (β = 0.476; p < 0.001) and academic collaboration (β = 0.512; p < 0.001). These findings suggest that the implementation of structured digital communication can improve student participation, engagement, and learning outcomes.</p>2026-08-04T00:00:00+08:00Copyright (c) 2026 Sania Davina Putri, Sarmini, Sri Yanti, Ngaliman, Mardianahttps://ejurnal.univbatam.ac.id/index.php/Manajemen/article/view/2240EVALUASI STRATEGIS INVESTASI PENDIDIKAN DI MAN INSAN CENDEKIA KOTA BATAM DALAM PROGRAM CAMBRIDGE DAN IMPLIKASINYA TERHADAP PENGEMBANGAN SUMBER DAYA MADRASAH2026-05-06T11:54:04+08:00Helena Rouhillahirouhillahihelena@gmail.comSarminisarmini@univbatam.ac.idNgalimanNgaliman@univbatam.ac.idSri Yantisri.yanti@univbatam.ac.idDiana Titik Windayatidianatitik.w@univbatam.ac.id<p><em>This study aims to strategically evaluate the educational investment carried out by MAN Insan Cendekia Kota Batam through the implementation of the Cambridge Program since 2023, and to analyze its implications for the development of madrasah human and institutional resources. The program is considered an innovative step in integrating an international curriculum with Islamic values within a national education context. A descriptive qualitative approach was used, employing in-depth interviews, document analysis, and participatory observation involving teachers, students, and program managers. The findings reveal that the investment focuses on four key areas: (1) human resource development through teacher training, certification, and professional competency enhancement; (2) curriculum integration between the national and Cambridge syllabi and teaching materials; (3) provision of internationally standardized learning resources and facilities; and (4) the strengthening of academic culture and global networks. The program has brought about positive changes in classroom engagement, critical thinking skills, and the global competitiveness of students. However, challenges remain, including limited pedagogical mastery of the Cambridge approach by some teachers, low English literacy among students at the early stages, and the relatively high operational cost of the program. Therefore, adaptive managerial strategies, cross-sector collaboration, and a sustainable evaluation system are essential to ensure that this educational investment delivers a maximum impact on student outcomes and enhances the competitiveness of madrasah education both nationally and globally.</em></p>2026-08-04T00:00:00+08:00Copyright (c) 2026 Helena Rouhillahi, Sarmini, Ngaliman, Sri Yanti, Diana Titik Windayatihttps://ejurnal.univbatam.ac.id/index.php/Manajemen/article/view/2303DAMPAK TEKNOLOGI DAN KOMUNIKASI DIGITAL TERHADAP TRANSFORMASI PENDIDIKAN DI ERA MODERN2026-07-07T11:48:30+08:00Sr Yantiallykoer@gmail.comSarminisarmini@univbatam.ac.idNgalimanNgaliman@univbatam.ac.idDimas Rio Nugrohodimasrionugroho67@gmail.comSania Davina PutriSnniapttr@gmail.com<p>Digital technology and communication have had a significant impact on today's education. Both developments have had both positive and negative impacts, affecting learning, teaching, and interaction within the educational environment. The purpose of this study is to determine the impact of digital technology and communication on educational transformation in the modern era. The method used in this study is library research. This method applies an approach aimed at researching and analyzing literature related to a specific topic. The research was conducted collaboratively by three lecturers and two students.</p>2026-08-04T00:00:00+08:00Copyright (c) 2026 Sr Yanti, Sarmini, Ngaliman, Dimas Rio Nugroho, Sania Davina Putrihttps://ejurnal.univbatam.ac.id/index.php/Manajemen/article/view/2304PERAN MANAJEMEN STRATEGI BAGI PERUSAHAAN DALAM MENGHADAPI PERSAINGAN GLOBAL PADA ERA REVOLUSI INDUSTRI 4.0 DAN SOCIETY 5.02026-07-07T11:58:07+08:00Rahman Efandiefandirahman@gmail.comSarminisarmini@univbatam.ac.idSri Yantisri.yanti@univbatam.ac.idNgalimanNgaliman@univbatam.ac.id<p>Having a solid and long-lasting position in the market is the primary goal of strategic management of a business. In the period of the Industrial Revolution 4.0 and Society 5.0, this study attempts to investigate the function of strategic management in dealing with global competitiveness. Companies use strategic management as a framework to develop, carry out, and assess policies in order to gain a competitive edge. Companies can become more competitive by implementing strategic management, particularly in the digital age, which is full of opportunities and problems. In the face of technology's rapid advancement, businesses can establish long-lasting competitive advantages by effectively leveraging digital innovation, big data, and artificial intelligence (AI). According to the study's findings and conclusions, businesses need to be prepared to handle a variety of issues, including data management, cyber security, and shifting business models brought on by digitalization. Additionally, it's critical for businesses to keep improving the digital abilities of their staff members so they can adapt to change and innovate to produce better goods and services. In the age of the Industrial Revolution 4.0 and 5.0 Societies, strategic management can guarantee that businesses stay relevant and competitive by taking a flexible, data- driven and responsive approach to market developments.</p>2026-08-04T00:00:00+08:00Copyright (c) 2026 Rahman Efandi, Sarmini, Sri Yanti, Ngaliman